Jewellery Virtual Try-OnThat Works in Any Browser
Aurora AR lets your customers try rings, earrings, necklaces, bangles, and watches on themselves in real time — no app download, true-to-scale, with finger and wrist occlusion. Launch on your existing store in about 2 weeks.
What is Aurora AR?
Aurora AR is a browser-based (WebAR) virtual try-on platform for jewellery and wearables by AgileSoftLabs. Shoppers try rings, earrings, necklaces, bangles, watches, nose rings, and maang tikka on themselves with real-time face and hand tracking — no app download. It launched in 2026 with a free tier covering up to 25 SKUs.
- Pricing
- Free up to 25 SKUs
- Platform
- WebAR — no app needed
- Categories
- Rings to maang tikka
- Go-live
- ~2 weeks
Last verified: July 2026
Why Jewellery Brands Are Adopting Virtual Try-On
Independent industry research — not our numbers:
higher conversion for products with 3D/AR content vs. those without
Source: Shopify platform data
of shoppers less likely to return an item after AR try-on
Source: Snap + Publicis 2025 study, 4,028 shoppers
projected virtual try-on market by 2030, with jewellery & watches the fastest-growing segment
Sources: The Business Research Company; Grand View Research
Built for Every Jewellery Category — Including Bridal
Most try-on platforms stop at rings and earrings. Aurora AR natively supports Indian bridal and ethnic categories like maang tikka and nose rings that mainstream platforms don't list.
Rings
True-to-scale hand tracking with finger occlusion
Earrings
Real-time face tracking, both ears
Necklaces
Neckline anchoring with depth occlusion
Bangles & Bracelets
Wrist tracking with occlusion
Watches
True-to-size wrist placement
Nose Rings
Rare in the market — supported natively
Maang Tikka
Bridal & ethnic jewellery ready
More Than Try-On: A Purchase-Confidence Platform
Live WebAR Try-On — No App
Shoppers open a link and try jewellery on themselves in the browser. Real-time face and hand tracking with finger and wrist occlusion — no app store, no download, no sign-up friction.
Occlusion-Aware Face & Hand Tracking
On-device computer vision tracks facial landmarks, fingers, and wrists in real time. Occlusion means a ring realistically disappears behind a bent finger — the detail that separates convincing AR from a sticker overlay.
360° Photorealistic 3D Viewer
Each SKU becomes an interactive 3D model with accurate metal reflectance and gemstone refraction — shoppers rotate, zoom, and inspect before entering AR try-on.
AI Stylist Recommendations
A language-model-powered stylist reads the design attributes of the piece being tried on and recommends matching items from your catalogue — earrings that pair with a necklace, a bangle stack for a ring.
3D Jewellery Configurator
Customers switch metals (gold, rose gold, silver, platinum), gemstones, and chain styles in real time and see the exact variant on themselves — made-to-order jewellery without guesswork.
Camera-Based Ring Size Finder
Shoppers measure their ring size with their phone camera — true-to-scale, no printable rulers. Wrong size is the most common jewellery return reason; accurate sizing at purchase removes it.
Virtual Store & Shoppable AR Ads
A hosted, AR-enabled storefront plus try-on links for social and display campaigns — shoppers go from ad to wearing the product in seconds, with try-on-to-purchase conversion measured per campaign.
Works on Any Storefront
Because try-on runs from a URL, Aurora AR drops into Shopify, Magento, WooCommerce, or fully custom storefronts with a lightweight embed — no platform migration, live in about 2 weeks.
How Aurora AR Compares
Competitor details from their public websites and app listings, July 2026.
| Aurora AR | mirrAR | Camweara | |
|---|---|---|---|
| Free tier | Yes — 25 SKUs | Not offered | Not offered (from ~$90/mo) |
| No-app WebAR try-on | Yes — browser only | Yes (WebAR + SDK) | Yes (plugin) |
| Maang tikka & nose rings | Supported natively | Not listed | Not listed |
| AI stylist + 3D configurator + size finder | All included | Try-on focused | Try-on + size recommendation |
| Best fit | Jewellery brands that want to start free and scale | Enterprise retail chains | Shopify-first stores |
A New Product, Built by a 12-Year Team
Aurora AR launched in 2026, so you won't find years of case studies here yet — and we won't invent them. What stands behind it: AgileSoftLabs has shipped 200+ software outcomes over 12+ years across e-commerce, healthcare, and fintech, including the computer-vision and 3D pipelines Aurora AR is built on. Early-access brands get the free Starter tier, direct access to the engineering team, and a say in the roadmap.
Jewellery Virtual Try-On: Frequently Asked Questions
What is Aurora AR?
Aurora AR is a browser-based virtual try-on platform for jewellery and wearables, built by AgileSoftLabs. Shoppers try rings, earrings, necklaces, bangles, watches, nose rings, and maang tikka on themselves in real time using their phone camera — with no app download. It includes a 3D product viewer, an AI stylist, a 3D configurator, and a camera-based ring size finder.
How does virtual jewellery try-on work?
Aurora AR uses on-device computer vision (face and hand tracking) running directly in the mobile or desktop browser via WebAR. The shopper grants camera access, the platform tracks facial landmarks or hand position in real time, and renders a photorealistic, true-to-scale 3D model of the jewellery anchored to the correct position — including occlusion, so a ring correctly disappears behind fingers.
Do shoppers need to install an app?
No. Aurora AR is fully browser-based (WebAR). Try-on runs from a normal product page link on any modern phone or laptop — no app store, no download, no account creation.
Does virtual try-on actually increase jewellery sales?
Industry data says yes: Shopify reports products with 3D/AR content convert up to 94% higher than those without, and a 2025 Snap + Publicis study of 4,028 shoppers found 80% felt more confident buying after using AR try-on and 66% were less likely to return the item.
How much does Aurora AR cost?
Aurora AR has a free Starter tier covering up to 25 SKUs. The Growth plan (unlimited SKUs plus analytics) and Enterprise plan (mobile SDK, in-store kiosk mode, dedicated support) are custom-priced. For comparison, competing platforms typically start at $90+/month with no free tier.
How is Aurora AR different from mirrAR and Camweara?
Three main differences: (1) Aurora AR has a free tier — neither mirrAR nor Camweara offers one; (2) it is jewellery-native and covers Indian bridal categories like maang tikka and nose rings that mainstream platforms do not list; (3) it bundles an AI stylist, 3D configurator, and ring size finder alongside try-on, rather than selling try-on alone.
How long does implementation take?
A typical catalogue goes live in about 2 weeks: you supply product images or 3D files, the Aurora team produces optimized try-on models, and you embed a lightweight snippet or link on your product pages. Shopify, Magento, WordPress, and custom storefronts are all supported since the try-on runs from a URL.
Is Aurora AR a new product?
Yes — Aurora AR launched in 2026 and is currently onboarding early-access brands, which is why the Starter tier is free. It is built and operated by AgileSoftLabs, a software company with 12+ years of delivery history and 200+ shipped outcomes across e-commerce, healthcare, and fintech.
How accurate is the camera ring size finder?
The ring size finder uses true-to-scale calibration against a reference object and on-device hand tracking to estimate ring size from the camera. It is designed to replace printable ring sizers for online purchases; for bespoke high-value pieces we recommend confirming with a physical sizing before final production.
Does the AR try-on send camera video to a server?
No. Face and hand tracking run on-device in the browser; camera frames are processed locally and are not uploaded, which keeps latency low and simplifies privacy compliance.
Which e-commerce platforms does Aurora AR integrate with?
Any platform that can host a link or embed: Shopify, Magento, WooCommerce, BigCommerce, and custom-built storefronts. Enterprise plans add a mobile SDK and in-store kiosk mode.
Put Your Jewellery on Your Customers — Today
Try the live demo at auroraar.agilesoftlabs.com or start free with your first 25 SKUs.
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India
First Floor, 208, 100 Feet Road, Mudaliarpet,
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Plot Number 645-0, UAE.
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